How To Boost Your Web Traffic And PR For Free

Senin, 28 Desember 2009

Scouring the web you are sure to find thousands of web sites and products that claim to be able to make you web site into a miracle success. Build it once, walk away, and reap the benefits for years. They are selling services such as redirected traffic, free banners, auto surfers, and site submitters. While they may help, obviously they are no panacea.

The true winners are the people that are able to get their web site listed in the top spots on the main search engines. Submitting is a simple process but does not guarantee that Google or anyone else will list you. You can increase your chances by building what is commonly called inbound links. I am not talking about those stupid pages full of thousands of links (a.k.a. link farms). Search engines are smarter then they used to be and some will actually penalize you for being a part of a link farm.

What search engines like to see is your link on another site that contains highly relevant content. Some people are able to achieve this be paying for links and advertising, but why pay when you can build these links for free. By writing articles and submitting them to free article sites, you are creating those inbound links that become gateways for search engines to find your site and build up your page rank.

When choosing those sites to submit to there are a couple things to consider.

- Does the site have a high PR?
- Does the site have high traffic?
- Will the site accept my article?

High PR may help you get listed in search engines. It may also help your own PR.

High traffic obviously may help get people to your site quicker and directly from another site. Not all high PR sites have high traffic.

Even though a site is new I would not write them off. New sites often are more likely to accept your articles in an effort to build up their own site. Today's PR0 site could become tomorrow's PR9.

How Exchanging Links With Other Sites Improves Your Own

Kamis, 24 Desember 2009

Business websites are a necessity in today's society and the internet is only as good as its links. Without links, the internet simply would not be able to exist. To ensure a quality World Wide Web continues, you must provide links that your customers might be interested in. Linking to other sites helps tell the customers which products you use and trust. It also forms a bond of trust between you and other sites. Moreover, it can improve your own site by associating with other products that customers both know and trust and by giving you an increased level of visibility. There are two kinds of links you should include in your site. You should include a general links section for the benefit of your customers, and you should include a reciprocal links section to help you and other businesses as well as your customers.

There are several ways to decide which general links to include in your site. You might start by visiting competitor’s web sites. Check out their links section to understand what sites they provide links for. This might help you figure out what your customers are looking for. It might also provide you with a good base for a reciprocal linking system, which will be discussed in the next lesson.

Another way to decide what general links to include in your site is to consult with your customers. Internet-savvy customers will be able to tell you what they look for in a professional site and what they like and do not like about your links. This can help you control the quality of your links section. You could do this through a survey or by simply informally interviewing your clientele.

Be sure to provide general links that have a high page rank with internet search engines. This will increase your web traffic. You can do this by typing a key phrase in a search engine and look at the highest ranked pages that match your results.

General links are great, but reciprocal links are an essential part to the promotion of your website. You have a strong site that offers your quality product and you want people to know about your site. To make sure that you get the traffic you need, you must have other sites directed toward yours with links.

This process is fairly simply, but there are many ways to engage in reciprocal linking.

First, research the sites you might want to link to. You might start this process by making two lists. First, list the sites you think your customers might be interested in. For now, just write, you can consider narrowing your list down at a later time. Next, create a list of sites that would benefit your site. You can then compare the two lists and see what they have in common. Compile a list of common subjects, and list out three key words to fit with each subject.

After the research phase, it is time to go online. Find a Meta search engine and input all three words for each subject. Any site that comes back with all three keywords should be high on your priority list.

Once you've done that, it is time to start sifting through your results. Bookmark any sites that look promising.

When you've made your final choices, it is time to draft a letter to the webmaster of each site you're considering. Get to the point quickly and sell your site to them. Do not follow up if your original letter was not responded to.

The final step in this process is to negotiate the link and location in terms of both sites. As soon as possible, get their link on your site and send them a note letting them now you have a live link to their site. Check their site frequently to ensure they are upholding their promise to you as well.

The entire process of choosing links and reciprocal links increases your visibility to customers. Not only will they be able to find you through the use of a search engine, they will now be able to find you through the use of other websites. This can mean nothing but good things for you and your website.

Traffic, Web Traffic Is The Key

In the internet business there's a saying that goes something like "traffic is the key." As you know in order to make sales you have to have customers. On the internet the only way to have customers is to have visitors to your web site. And how does this happen? Well it CAN happen in several ways BUT some are worthless. Let's talk about those first...

Perhaps the most worthless is the random chance that a person will type the url to your web site. There really is no chance at all really save an act of God because why would they type something randomly? and why you? So people need to know who you are or what your product is in order to make their way to your site. In other words you need to advertise in order to create web traffic. A slightly better way is to have a link on another of your own, or somebody else's web site. The only Problem is in order to get people to your site there has to be people going to those other websites which again necessitates advertising. So "traffic is the key" but advertising is the key to traffic. So lets talk about advertising now.

Internet advertising is helped, actually driven by the search engines. The higher you rank on the search engine for a give entry the more people will visit your site. This is because people are lazy and don't want to work to find what they want to find. It also makes sense because everyone thinks that the top results are the most applicable to what they want, and this is the idea. So web traffic is the key, advertising is the key to web traffic, and ranking high on the search engine is the key to good advertising. So lets talk about search engine ranking now.

Search engine ranking is somewhat of a mystery and those who have figured out the most secrets are the best at advertising on the internet. Links to other pages is good, keyword relevance is good, and selling something that a lot of people want is good too. The other thing to remember is that it is pointless to get lots of people to see your page if they are not interested in what you are selling. This brings up the concept of targeted web traffic--getting people who want what you've got specifically to your site.

Anyway, these "gurus" who have been at it for years like to give out helpful information (at a price) and tools that make it easier to come up with effective sales sites. This product is one of those tools that helps to bring targeted web traffic to you, making you a more effective internet seller.